Hawkes Bay Blokes Book 2022

Blokes Book Hawke's Bay

Enjoy the online resource and thanks to our sponsors and local businesses , our key supporters ,who contributed to seeing The Blokes Book V2 printed and distributed into local community.

To order copies for your own organisation or business, or to find out more please get in touch: hello@dadshq.co.nz


The Hawke's Bay Blokes Book, produced and distributed late last year across Hawke's Bay is seeing an increase in demand, this time from local workplaces, with a focus on their employers' wellbeing.
Recently, Pan Pac Forest Products provided a copy of the Blokes Book for each of their on-site staff, including their female employees, with a note for them to pass onto a significant male in their lives.
Pan Pac health safety and wellbeing co-ordinator Wendy Chittock says with 405 staff working at Pan Pac, 376 were male. Wendy felt on seeing a copy of The Blokes book, it was an affordable resource with great impact for their organisation to obtain. The publication will be useful as a reference for staff who may seek guidance from one of the on-site peer supporters, with a possibility to integrate the book into the Pan Pac app for off-site staff to access, she said.
The Blokes Book has now circulated 10,000 copies into the Hawke's Bay and CHB communities.The book's first run was printed in September, with all copies circulated within six weeks through major supporter AMI, individual sponsors' own businesses, cafes, gyms, and council services including libraries.
Project manager Shayne Jeffares says with a focus in workplaces on wellness initiatives and staff wellbeing, he was seeing a sudden demand from organisations for their own in-house version of the book, particularly given the last few months.
"As with Pan Pac, while the book promotes men's wellbeing and local support agencies, it is not a men's only publication. So for a workplace to circulate it to all its staff, it is having a wider reach to also include staff members' own family."
Alongside Pan Pac, other organisations such as EIT, Port of Napier, HB Airport Authority and NCC have had the resource created with their own branding on the front cover, creating their own in-house copy of the book.
"I am really happy to see this happen, from individuals seeing the book out in the community and taking it back to their workplace to show to their employers. It was always planned to be able to offer it to workplaces and to offer their own personalised version."
He says the book is a simple resource supporting the message "Happy and Healthy Hawke's Bay Men".
"Having The Blokes Book 'working' for itself, is seeing a number of enquiries from workplaces wanting to ensure firstly all their staff are cared for and safe which then also contributes to improved health and safety onsite and improved workplace performance."
■ For more information about The Blokes Book for your workplace or service contact Shayne Jeffares at jaffamedianz@gmail.com,021 813 877

"We are supporting the second version as well"

We first discovered the Blokes Book about a year ago and found it to be a well put together and interesting idea we have supported the second version as well.
We had a small supply of free giveaways that were quickly taken up by our customers visiting our workshop.  There was so much interest that we decided to sponsor a print run ourselves. It is sometimes surprising who picks one up to take home and the feedback we get is always only ever good, in particular from customers who work in the health sector that find it hard to believe they do not already have this resource available.  
It's such a great idea to have all this information together in one place and in such a format that any bloke is comfortable taking one and hopefully even passing it on.  GLOBAL AUTOWORKS
Kim and Justin

​The resource is amazing.

 Men’s mental health and where to access support has been such a question mark for so long, so it is wonderful to have some answers in one spot. Not only is it great for our staff to have a reference point, but it’s also great to be able to hand a patient a resource for them to hold and take with them to refer to later. Hope is important.
Kind regards Angelina Gorst

The blokes book has been a huge hit

We were able to distribute a lot of books last Wednesday when we our vision and strategy for the business.Worker was able to get up and speak on mental health and referred to the resources in the book as well as the help out there in our community for men.This same worker wants to go present and take some of the blokes books to contractors he's had conversations with struggling with relationship issues.We have been running GoodYarn programme in our business too and with these workshops we provide our staff with the book to take away for themselves or people they might know that will benefit from this book.
Regards,Tyson Ataera, UNISON

The "Bloke Book" has been greatly received

 We have been giving them out to patients. I have received good feed back about the subject matter.
Its hugely important for our Tane to know there are places for them to be supported, and to have that information at their finger tips, is fantastic.... Could save a life!!!
We definitely  would love more of the books at Totara Health to hand out. We would also love to feature in the next round. I wont return to AMI, I will leave their supply with them.

There certainly has been a lot of work in putting the book together.


Sally Calder

Looking out for our blokes

Local Community advocate, Shayne Jeffares, is raising awareness for men’s wellbeing coordinating a Hawke’s Bay version of a magazine called “The Blokes Book”. He wants to see communities working together better, particularly in supporting their youth and their senior men. He believes, caring more for each other can be a big start. 

The Hawke’s Bay Blokes Book is a free 50 paged full colour magazine, with 15,000 free copies due to be distributed into communities later this month during NZ Men’s Health Month. 
Included is information, locally and nationally for rangatahi (youth) through to seniors; covering health, wellness and recreation and includes listings for free call numbers and advertising for local support services in your area. Shayne says the book can be used easily as a way to start a conversation. 
"You can share the book easily, by saying, ‘Hey, I picked this up, it looks pretty cool’. Or stick one in a letterbox for ‘the old guy down the street’ who you know may be living alone "
The Napier Menz Shed has a free page in the book. Based in Latham Street, this hangout is a haven for men over 60 looking to connect with other blokes through shared interests and activities. In what used to be the Napier Port brass band hall, they have an impressive workshop and communal space where they churn out a number of projects each year on behalf of other community organisations or just for fun. 
“The Blokes Book for me is about seeing healthy Hawke’s Bay men, leading to happy and resilient families in well-connected communities,” sums up Shayne.


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